Skin Lightening In Africa, Why Are Women Bleaching Their Skin?

Skin Lightening: Why Africans Use It

Written by Jeanette Lekgabe: Guest Blogger

Jeanette

 Skin lightening products has flooded African markets and the industry is still booming. Research shows the countries contributing profits to the companies behind this method of “beautification” include Mali, South Africa, Togo and Nigeria. The question still remains…Why?

Africa, known as The Motherland, has been intoxicated by this “beauty treatment” of which most question, including me.  However, most communities in the continent seem addicted to this skincare regimen despite the lack of research regarding long term affects to the skin.  The black market, which preys on the poor, has vastly grown as the demand for these types of products has increased; meanwhile, the rich and famous can afford high quality products. They the money needed to access to the proper professionals who consult and provide their dermatological and cosmetic skincare needs.

This is how it works…

 The Have-Nots: Those that do not have the money usually get these products at a cheaper price from any street vendor that are usually located on most corners in the communities.  What some do not know, while many do, but choose to ignore is that most of these products contain a harmful chemicals such as hydroquinone, which is mainly used in paints and photographic developing solutions and also the most commonly used one mercury, all of which can cause irreversible damage to the skin when continuously used.

Now that you know the basics of lightening creams, let’s get into the history of how the categorization and segregation of Light skinned vs Dark skinned began…

The term “yellow bone” gained popularity in the United States of America and later made its way to the South of Africa.  South Africa refers to light complexioned Black people (more specifically, the woman). This term took a toll on most and segregated dark and light skinned individuals, which caused emotional conflict where most found it hard to discuss fairly or to even simply articulate.

Can this be a disorder?  If so, here are the most globally recognized symptoms:

  • Skin Lighting (Bleaching)
  • Veneration and Lack of Self-Love
  • Lack of Group Unity and Trust

The idea of colorism goes back to Colonial history.  Oddly, British aristocrats embraced and aspired to have pale skin like “milk” and “porcelain.”  Having light-skin was perceived to come with privileges, social profile, better employment and change of marital status.  Their concept and standard of beauty holds no place for beholding melanin and celebrating pigmentation.  It later became a tool for oppression. Contemporary marketing campaigns take advantage of this social dynamic and perpetuate this perverted myth by sending a strong and consistent message through their advertising:

The lighter you are you are significantly more socially accepted, therefore the more benefits in life await you. The darker you are the less attractive you seem to most.

This has become so ingrained in African society; women of darker complexion literally work harder to be valued in the community than those with a lighter skin-tone.  Her quality of life is influenced.  Her self esteem is impacted.

Unfortunately, this will always be the norm to most.  So to my fellow Beautiful, Dark-skinned Women -segregated or not, light or dark – the Dream is big and we have the Power.  Hustle hard, work diligently in whatever you’re doing, and choose the right way to live.  Fearlessly aspire to what pleases and satisfies you.  Be uniquely you and stand proud.

Make your own mark and WEAR YOUR AFRICAN SKIN PROUD!

I stand for BLACK, so should YOU.


About the Author:

Jeanette Lekgabe is a Blogger from South Africa.   She has first hand experiences with the difficulties that darker skinned women face in the South African Region.  Learn more about Jeanette and read some of her fiction writing by visiting her Blog at Darted Africa.

 

#90DayRun To Freedom And A Healthier Life From The Inside Out

We’re expanding, and we’re looking for serious women and or men who want to get healthier from the inside out, help others do the same and make money.  The great thing about a team is that Together Everyone Achieves More, and Team #Stand4Health wants you to be a part of the TEAM!  We’re serious about #HealthAndWellness and our goal is to help individuals become healthier, lose weight naturally and be able to stay or get off of medications, which often lead to other health issues from prolonged use.

Will You Be The Next Success Story?


#Stand4Health

Beat Stage 3 is Standing Up To Colon Cancer And Bringing Awareness To The Masses

March is Colon Cancer Awareness Month.  On Saturday, March 11 2017, Black Women Stand Up’s Co-Founder, Tiffany Braxton attended the Beat Stage 3 Colon Cancer Awareness Event in New York City at the Borough Hall Building in Brooklyn.  The event was in Honor of and Celebrated Beat Stage Three’s Co-Founder, C. Diane Nathaniel (Diane), a Stage 3 Colorectal Cancer Survivor, and served as a vehicle in bringing awareness to the disease.

Beat Stage 3 is a 501(c)3 not for profit organization started by Co-Founders, Helen L. Collen and Diane Nathaniel.  Beat Stage 3 promotes image consciousness and renewed self-love for cancer Fighters and Survivors.  Find out more about the organization and the work they are doing by visiting their website at Beat Stage 3, where you can also donate to the cause.

 

The Sands of Time Table was a reminder to everyone that the world is fighting against various forms of cancers, and each color represents a different type.

Beat Stage Three’s Co-Founder, Diane Nathaniel will be our “Goddess Spotlight” Feature before Colon Cancer Awareness Month comes to an end…Stay Tuned.

#LiveLongerStronger #IamDiane #BeatStage3 #ColonCancerAwareness

#WednesdayWords – Happy International Women’s Day

womenequality

Happy International Women’s Day!  Today is truly a phenomenal day as we Celebrate All Women.  Whatever you are doing today it is our hope that you are standing a little taller and smiling even harder while doing it.  If you took off today to stand in solidarity for #ADayWithoutAWoman we salute and thank you.

Check out #BWSU C0-Founder, T. Braxton on Periscope sending love to women everywhere, and letting everyone know why she is #ProudToBeAWoman – Are You? Please comment below and share, we want to hear from you today.

happy-international-womens-day-2016-hd-wallpapers

black-feminism

Queens, continue to let your light shine, dim it for no one.  We are Women, We are the backbones of our families, communities and the world!  Stand up, Rise up and Never Give Up on yourself or your belief in a better world!

Peace and Always Love,

#BWSU Family

Honoring Our Veterans

The Black Women Stand Up (BWSU) Family sends Love and a Huge Thank You to Our Black and Brown Kings and Queens who serve or have served this country on all of our behalves!

To All Veterans…happy-veterans-day-pictures

A special thanks and #BWSU Spotlight to one our favorite Sistah, Iraq Veteran, Philanthropist and so much more Tee Marie Hanible @TheRealTeeMarie on Twitter.

teemarie

 

Love and Thanks to “Black Military Women” another of our favorite Sistah Veterans on Twitter – @WomanistVeteran!

Check out the below images of #BlackWomenVeterans that we discovered on Google.

Peace and Always Love,

#BWSU

Fitness and Life Tips for Women on the Go with #BWSU

BlackWomenStandUp.com  Co-Founders, T. Braxton and A. Lutchman have been all over social media with their health and fitness tips for women on the go!  With their fun and carefree delivery, these ladies give easy to implement tips for individuals who are looking to lead a more health centered life, the health conscious individual can also benefit from these tips.  T. Braxton has been doing daily New York City #CentralParkMoments where she shares quick 15 second SnapChats with her word or message of the day surrounding health/wellness and or fitness.  BWSU is on SnapChat and or Instagram username @BlackWomenStandUp.  Or you can find Co-Founder A. Lutchman poolside or hanging out in the hot tub giving self-care and/or meditation tips to a live audience on Periscope username @BlkWomenStandUp.

These nature loving Queens can be found doing live Periscopes walking through trails, basking in the sunshine absorbing Vitamin D, all the while keeping their viewers engaged with a message of empowerment or ways to improve their overall health and well-being.

Check out a #CentralParkMoments with T. Braxton:

Connect with Black Women Stand Up (BWSU) across social media using hashtag #BWSU and don’t forget to like their FB page under Black Women Stand Up, along with following on Twitter and Periscope @BlkWomenStandUp, Instagram and SnapChat @BlackWomenStandUp.

Find out how you can join BWSU’s Health and Wellness Initiative to help women lead a life of total health while making money in the process, if you are in the New York Tri-State area visit http://bit.ly/stand4healthtlc.  If in the Washington, DC, Maryland, Virginia area (DMV) visit http://bit.ly/trans4ming.

Peace and Love.

BWSU’s “Goddess Spotlight” Dr. Mom Pt. 3

Black Women Stand Up (BWSU)’s Co-Founder, Tiffany Braxton did a live online interview with Dr. Doris Higginbottom, affectionately known as #DrMom, BWSU’s first “Goddess Spotlight” Feature, below is the conclusion of the three part interview. Check out #DrMom as she delves into how she found love again, answers viewer’s questions and expands on how she took a chance on” HERSELF,” through education, hard work and a desire for more!

You can also view Ep. 1 – Pt. 1 and Pt. 2 via the links below.

Pt. 2: Dr. Mom Interview Ep. 1- Pt. 2

Pt. 1: Meet Dr. Mom BWSU “Goddess Spotlight” Feature

Thank you again to Dr. Doris Higginbottom for sharing her empowering story with us.  It is our desire to inspire and  empower women to become their best self through the examples of our “Goddess Spotlight” Features.

Peace and Love,

Tiffany and Alexandra – BWSU Co-Founders

p.s. – If you know of a Black Woman or Woman of Color that you feel would make a great feature for our “Goddess Spotlight” Series, send an email to: Contact@BlackWomenStandUp.com

Visit Our Black Women Stand Up TV Blab Channel at https://blab.im/BlkWomenStandUp